Conventional wisdom on strategy is no longer a reliable guide. In Essential Advantage, Booz & Company's Cesare Mainardi and Paul Leinwand maintain that success in any market accrues to firms ...
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Giới thiệu The Essential Advantage

Conventional wisdom on strategy is no longer a reliable guide. In Essential Advantage, Booz & Company's Cesare Mainardi and Paul Leinwand maintain that success in any market accrues to firms with coherence: a tight match between their strategic direction and the capabilities that make them unique.

Achieving this clarity takes a sharpness of focus that only exceptional companies have mastered. This book helps you identify your firm's blend of strategic direction and distinctive capabilities that give it the "right to win" in its chosen markets. Based on extensive research and filled with company examples—including A, Johnson & Johnson, Tata Sons, and Procter & Gamble—Essential Advantagehelps you construct a coherent company in which the pieces reinforce each other instead of working at cross-purposes.

The authors reveal:

· Why you should focus on a system of a few aligned capabilities

· How to identify the "way to play" in your market

· How to design a strategy for well-modulated growth

· How to align a portfolio of businesses behind your capability system

· How your strategy clarifies growth, costs, and people decisions

Few companies achieve a capability-driven "right to win" in their market. This book helps you position your firm to be among them.

Giá sản phẩm trên Tiki đã bao gồm thuế theo luật hiện hành. Bên cạnh đó, tuỳ vào loại sản phẩm, hình thức và địa chỉ giao hàng mà có thể phát sinh thêm chi phí khác như phí vận chuyển, phụ phí hàng cồng kềnh, thuế nhập khẩu (đối với đơn hàng giao từ nước ngoài có giá trị trên 1 triệu đồng).....


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Thông tin chi tiết

Công ty phát hànhHarvard Business Review Press
ISBN-139781422136515
SKU6188299508606
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